It’s only a few weeks after Dreamforce in San Francisco, and here we were again at Cloudforce Munich earlier this week to network with the DACH region customers.
This event welcomed 2,500 attendees—and the momentum of salesforce.com in this region is getting stronger and stronger; the local partner ecosystem is very dynamic as well. Similar to Dreamforce a few weeks ago, the emphasis was primarily on social and collaborative tools to bring businesses to the next level.
Among the local customers sharing their experience of using Salesforce CRM was our customer Touring Club Swiss (TCS), an affiliate of the American Automotive Association (AAA). TCS provides roadside assistance to more than 1.6 million members in Switzerland, offering a wide range of services from travel to insurance.
Dreamforce 12 is now over and this is without a doubt the best Dreamforce ever that we have attended! The conference was bigger than ever, and – as Marc Benioff did – I could start listing you some impressive numbers about this event and company…but Rachel King from ZDNet already did a great job with an impressive summary, so I’d rather invite you to read her post.
I could also tell you about the infographics at Dreamforce and the different people you could meet there (and where)…but actually Maria at Marketo already created a perfect summary of the attendees. So again, have a look at her document. Continue Reading »
If you are reading this blog, it’s probably because you are working to select the right CPQ for your company. Well done, you found the right blog to answer your questions. I’ll try to list what, in my opinion, should be evaluated when choosing your CPQ app. I hope it is valuable. Continue Reading »
Considering Apple sold more than 15 million iPads in the first year of availability, it’s clear the tablet device is a game changer and buyers now expect to incorporate mobile solutions in all areas. Therefore, the next frontier in sales is harnessing the power of mobile applications to access accurate data/information away from the office and generate profitable price quotes on the fly. Continue Reading »
I was recently at the Gartner Customer Strategies Summit in London. This event focused on CRM and how to best leverage their platforms. Once again, it was very interesting to see Gartner stress the importance of CPQ to make the most out of a CRM investment.
It’s a fact: CRM is a must-have application today, whether you sell products and/or services, strategic marketing plans or personal pension plans… It’s really the key asset to interact with customers and sales prospects while taking advantage of technology to organize, automate, and synchronize business processes from marketing to sales to customer service. Continue Reading »